Polestar bringing the heat

We’re excited to confirm that Polestar will be showcasing the Polestar 1, their first electric hybrid car, at their booth at our Expo. Polestar 1 is also be featured in the latest instalment of the immensely popular racing game franchise Need for Speed; Need for Speed Heat, developed by Swedish game developer Ghost Games and released by EA.

Visitors will also be able to take part in a Need for Speed Heat competition in the booth, with the winner securing a weekend to Gothenburg, Sweden, home of Polestar. There they will get to experience the Polestar 1 first-hand together with test-driver Joakim Rydholm!

Need for Speed Heat was released, November 8, featuring the Polestar 1 on the cover and as a hero in the game. The game is released for PC (Origin), PlayStation 4, and Xbox One.

watch the official trailer

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