Behind the scenes at a festival

What are the main challenges and how do we combine so many areas together into a large-scale event? Several of our staff share a little insight as to what goes on into working behind-the-scenes at DreamHack!

Preparation for the event often starts months before. Most of the prep-work consists of research, setting up deadlines, talking to stakeholders, meeting partners, and making sure all the right equipment and people will be there during set-up. This applies to esports productions from our studio too!

It is a continuous conversation with everyone to make sure all areas are executed properly. Our crew volunteers also lend us extra expertise and passion when it comes to the games we feature.

Petter Sten, Product Manager

Challenges of production

Yes most things are planned for, but can we really completely prepare for everything? Here’s an example: it could be that the power cable we ordered is different, and the hardware doesn’t work. Or a colleague is sick. A lot can happen during an event and our staff are adept at problem-solving so attendees can get a smooth viewing experience.

I think that's the beauty of it. The technical team and the creative team are synergized on how we are putting out the show and we might spontaneously do extra fun content that we hadn't even thought of beforehand.

Geert Verhoeff, Technical Operations

Just like sports where a broadcast for golf and baseball are completely different, a tabletop broadcast is vastly different from eg. Rocket League. It's like finding keys that fit in totally different doors and new holes all the time.

Jimmy Beris, Producer

Something for everyone

DreamHack is combination you don't see anywhere else: combining the LAN with esports, including an expo with live music, food trucks, activities. Bring a couple friends and try to get the whole feeling.

Dennis Bijsterveld, Technical Operations

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