Creator Hub

Creator Hub

Where creators and fans collide.

The Creator Hub is your front-row seat to creator culture at DreamHack Birmingham. Meet creators you follow, catch live moments as they happen, and be part of the crowd when something unexpected pops off. If you’re here for creators, vibes, and moments worth posting — this is where you’ll end up.

PRESENTED BY

What's On

Everything happening inside the Creator Hub — all in one place. Watch creators in action, meet them IRL, jump into games, or just hang out and take it all in. Come and go as you like — there’s always something happening.

Stream Studio

Multiplayer streaming sessions showcase a lead creator alongside other players in real time, offering formats such as 5v5 team battles, creator-led community squads, and chaotic free-for-alls. Featured games range from Overwatch 2 and League of Legends to Warzone, PUBG, and Fall Guys.

challenge the Sidemen

Get off the sidelines and into the game. We’re bringing Simon, Josh, and Tobi to the Creator Hub for an afternoon of live play. Whether you’re a pro or just playing for fun, this is your chance to share a screen with your favorite creators. Check back soon for sign-up info and the official game list.

Meet and Greets

Connect with your favorite creators in person! This space is all about genuine interactions, giving attendees the chance to snap photos, collect autographs, ask questions, and create memories with the people they follow online.

Creator Stage

Step onto the Creator Stage for live panels, Q&As, unexpected content, and more! It’s where unforgettable moments happen—live, raw, and unfiltered.

Couch Mode

Couch Mode is a relaxed space where creators team up with fans for local multiplayer fun. Streamed live and shown on-site, it features party and squad games for up to four players.

The Co-Lab

The Co-Lab is a collaborative livestream space where creators join forces to produce unique, interactive content—ranging from games and challenges to interviews—broadcast live on their channels and DreamHack’s.

Head2Head

Head2Head is a 1v1 gaming arena where creators go toe-to-toe with fans in fast-paced, competitive matches—featuring fun challenges, intense showdowns, and surprise appearances from pro players.

One space. Multiple zones.

The Creator Hub is where it all comes together. One minute you’re watching something unfold on the Creator Stage, the next you’re jumping into a game, spotting creators on screen, or hanging out with friends. Every corner has something different to offer, all flowing together in one space. Just walk in, look around, and have fun!

presenting partner

Xbox Game Pass is now the presenting partner for DreamHack’s Creator Hub to help bring the campaign to life in unexpected and entertaining ways.

With a showstopping library of iconic franchises and upcoming games, the Xbox gaming experience is widely available across a breadth of devices, providing people with the power to choose more ways to play than ever before. They invite you to come discover how you can play YOUR way, connect with top creators, and see how this is so much more than gaming – this is a Creator Hub.