Artist alley
Discover Art, Merch, and Fan-Made Favorites
The DreamHack Artist Alley offers a variety of gaming, comic, pop, original work, and pure creativity from artists showcasing their work ready to spread some awesomeness.
Your Fandom Haul Starts Here
Your Fandom Haul Starts Here
Step into the Artist Alley at DreamHack Stockholm 2026, where creativity is everywhere and every booth has something unique waiting for you.
From exclusive prints and handmade pieces to niche fandom merch you won’t find anywhere else, it’s the perfect place to meet talented artists, hear the stories behind their work, and build a haul that feels truly personal.
Pin Trading
Find the cutest corner of Artist Alley. Leave a pin, take a pin, and swap with fellow collectors on our community board. It’s a chill little moment to trade, connect, and maybe score something rare.
Artist Alley Quest
Turn exploring into a mission. Visit booths, complete simple challenges, and track it all in the DreamHack app. See more, do more, and unlock the full Alley experience.
Stamp Rally
Created and run by our artists, this tradition invites you to visit select booths and collect unique stamps along the way. A fun, community-driven way to explore and support your favorites.